coffeedream kralja petra 23, belgrade

The commission was to create a brand for café chain and design interior for the space that would promote intended values and identity. The challenge was to transform 100m2 two-level retail space in 19th century building in the pedestrian zone of the city centre into a space that would fit all age and social groups. The street level has been elongated with the use of floor-to-ceiling mirrors and the atmosphere in the lower vaulted space is defined by light.